Top 10 Search Engine Optimization Strategies For Your Website!

網站10大SEO策略
 

Although the concept of search engine optimization can be somewhat complex, there are a number of basic search engine optimization techniques you can use to improve your organic search results. Keep the following in mind when trying to achieve top rankings for your website.

盡管搜索引擎優化的觀念會有一些復雜，也會有一些基礎的SEO技巧可以提高你網站的有機搜索排名。當你設法為你的網站獲得較好的排名的時候記住以下幾個要點：

1. Meta Tags.     Meta標簽

Meta tags are simple lines of code at the top of your web page programming that tell search engines about your page. Include the title tag, keywords tag, description tag, and robots tag on each page.

 
Meta 標簽是網頁設計頂部幾行簡單的代碼，它是用來告訴搜索引擎關于這個網頁的內容。它包括每個頁面的title標簽、關鍵詞標簽、描述標簽和robots標簽。

 
2. Create and update your sitemap.  創建并更新你的站點地圖

 
Developing a site map is a simple way of giving search engines the information they need to crawl your entire website. There are plenty of free software packages on the web that can help you generate a sitemap. Once you create a sitemap, submit it to Google and Yahoo.

 
建立站點地圖是告訴搜索引擎它需要爬行的你的整個網站的內容的簡單方法。Web上有許多生成站點地圖的免費軟件。一旦你建立了站點地圖，立刻把它提交到Google和Yahoo!

 
3. Ensure that all navigation is in HTML.  確保所有的導航都使用HTML

 
All too often, navigational items are in the form of java script. Even though navigation technically still works in this format, it’s not optimized. Create your navigation in HTML to enhance internal links throughout your website.

 
通常，導航系統都是以Java的形式出現的。即使從技術上講導航是以這種形式出現的，但它不是最優化的。用HTML建立你的導航系統來增強你整個網站的內部鏈接。

 
4. Check that all images include ALT text. 檢查所有的圖片是否含有ALT文本
 

Your image’s alt text is spidered by search engines. If you’re not including your keywords in alt text, you’re missing out on a huge opportunity for improved search engine result placements. Label all of your images properly.

 
圖片的ALT文本會被搜索引擎蜘蛛爬行。如果你沒有在ALT文本中放置關鍵詞，那么你就錯失了獲得良好排名位置的很大的機會。為你的圖片加入適當的標簽。

 
5. Use Flash content sparingly.   合理的使用Flash

 
Content generated through java script or flash is a big no-no. Some webmasters like to use flash because of the presentation. If you must, use it sparingly, but only after your site has been properly optimized with basic search engine optimization in mind.

 
由Java生成的內容和Flash是一個最大的禁忌。由于陳述的原因一些站長喜歡使用Flash。如果必要的話，合理的使用，但是在你的腦海中必須有合理的基本的優化方案。

 
6. Make sure that your website code is clean.  確保網站代碼的簡潔

 
Keep in mind when optimizing a web page crawlers are basically only looking at your source code. When programming your web pages, having W3C compliant code can make all the difference. Run your code through a W3C validator before promoting.

 
當你優化一個網站的時候時刻謹記爬行程序主要查看你的源代碼。當設計網站的時候，遵循W3C規則關系重大。在發布網站之前用W3C檢測器檢測你的源碼。

 
7. Place keywords in your page content.  把關鍵字放到文章內容中

 
Search engines scan your website and web pages for keywords. Shoot for a keyword density of between two and eight percent. Google likes your page to be at the lower end of this scale and Yahoo at the upper end.

 
搜索引擎通過關鍵詞瀏覽你的站點和網頁。關鍵詞的密度在2%-8%之間。Google喜歡你的網頁關鍵詞密度在較低的一端而Yahoo！卻是在較高的一端。

 
8. Submit your website to search engine directories.  把你的網站提交到搜索引擎目錄
 

It’s always a good idea to let large search engine directories know that you’re out there. Submit your website URL to directories like Google, Yahoo, and DMOZ.

 
讓搜索引擎知道自己網站的存在總是好的，把你的網站提交到Google、yahoo和DMOZ。

 
9. Build links to your website. 為你的網站建立鏈接
 

Consider building a link exchange program or create one-way links to your site using articles or forum posts. All major search engines value the importance of your website based on how many others websites are linking to it.

 
10. Combine SEO with E-Marketing    SEO與網絡營銷的結合

 
In my own opinion, E-marketing is the most important in the search engine Marketing. For example, you use the E-marketing methods to improve your web; you will get beat all traffic.

 
我個人認為，網絡營銷在搜索引擎營銷中是非常重要的。舉一個簡單的例子來說，當你利用網絡營銷的手段推廣網站的時候，你會得到意想不到的流量。

 
Learning to optimize your website for search engines takes time and patience. Start by applying basic search engine optimization principles. If you’re new to website optimization, or even a well seasoned veteran, begin by prioritizing which pages are most important to you and go from there. Soon you’ll find yourself moving up the rankings.

 
學習搜索引擎優化需要時間和耐心。從應用最基本的SEO原理開始。不管你是一個新手，還是一個技術熟練的老手，從區分哪個網頁是你最重要的網頁開始，并進行優化。你很快將會發現你的網站的排名有所提升。

 
本文中英文都由SEO Tribe|SEO 部落原創，轉載請注明網址。